Cafe Cup
Design
- Category Graphic Design - Package Design
- Client Mr. Amini
- Start Date 20 December 2024
- Handover 25 February 2025
Every sip tells a brand story
We designed custom tea and coffee cups for Ghajar Cafe, owned by Mr. Amini, creating a mobile brand experience that customers carry with them. The cup design features a wraparound pattern incorporating the Ghajar logo and decorative Persian-inspired motifs that create visual interest from every angle. We developed designs for multiple cup sizes from small espresso cups to large latte sizes, ensuring brand consistency across the entire beverage lineup. The design uses a sophisticated color palette that complements both hot and cold beverages while maintaining excellent print quality on disposable cup materials. We created separate designs for tea and coffee cups with subtle variations that help staff quickly identify drink types during busy service periods. The cups also include care instructions and the cafe's social media handles, turning each cup into a marketing tool that encourages customer engagement and repeat visits.
- + Tea & Coffee Cup Design
- + Multiple Size Variations
- + Persian-Inspired Patterns
- + Wraparound Design Layout
- + Social Media Integration
- + Brand Consistency System
Visual and typograpy hierarchy
Visual hierarchy is the principle of arranging elements to show their order of importance. Designers structure visual characteristics—e.g., menu icons—so users can understand information easily. By laying out elements logically and strategically, designers influence users’ perceptions and guide them to desired actions. Users notice larger elements more easily can convert.
- regular This is text message
- Medium Medium typography
- SemiBold Just Amazing
- Blod Awesome
